AI Visibility: Are You Named When Buyers Ask an Assistant?

AI visibility is the work of getting your business represented accurately inside AI-generated answers. When someone asks ChatGPT, Perplexity, or Google’s AI Overview a question in your category, those systems retrieve source material, summarize it, and sometimes cite it. AI visibility shapes what they find and how confidently they can use it, through structured data, answer-first content, crawler access, and consistent facts about your company. Our AI Visibility service measures the result: how often an assistant names you, and who it names instead.

On the first Tuesday on or after the 3rd of each month, at 11 AM Pacific, covering the month just ended. It comes by email to the people on your account who receive reports, with a link to the full report online that stays open for 90 days.

Traditional SEO competes for a ranked position on a results page. AI visibility competes to be the source a model quotes when it writes the answer instead. The overlap is real, since both need crawlable, well-structured, credible pages. The difference is what counts as a win. In search you want a click. In an AI answer you want your name, your facts, and a link back to you.

Yes. Classic search still sends most of the traffic for most businesses, and the technical foundation the two share means neglecting one weakens the other. AI Visibility measures where you stand in AI answers and does not change your site. If your indexing, site structure, or content quality is weak, that is page work, which Page Optimization does, because no amount of tracking rescues a page an assistant cannot retrieve.

AI Visibility tracks 25 prompts on Claude as standard, and each additional AI engine, such as ChatGPT, Google Gemini, Google AI Overviews, Google AI Mode, Perplexity, Microsoft Copilot, or Grok, is $49 a month per website. Each pulls from a different mix of live web retrieval, licensed sources, and training data, so they frequently disagree about who to name. We track your visibility separately on each rather than reporting a single blended number that hides where you are losing.

Tracking starts within days, so you see where you stand almost at once. Moving that number takes changes to your pages, which Page Optimization does, and that takes longer. Expect three to six months before your prompt set shows steady, repeatable mentions rather than occasional ones. Anyone promising faster than that is either lucky or guessing. We report movement monthly so you can see the trend early.

Yes, within limits. We write 25 questions a buyer would ask about what you sell, we ask them of Claude every day, plus any engine you add, and record how often you are named. That gives you a real trend line and a share of voice figure against named competitors. What nobody can give you is a complete impression count, because the platforms do not publish one.

It is a plain text file at your domain root that points AI crawlers at your most important content in a clean, readable form. Adoption is still uneven across the major platforms, so treat it as cheap insurance rather than a silver bullet. It is not part of AI Visibility, which measures AI answers and does not change your site.

That is your call. AI Visibility does not change it, because it measures AI answers and touches nothing on your site. Most businesses selling a service want the major assistants reading everything, since being absent from the index guarantees being absent from the answer. Publishers and companies with proprietary research often want tighter rules. Either way, the rules live on your site and stay yours to set.

It works well, and the mechanics shift a little. Local queries lean harder on entity consistency, so your business name, address, hours, and service descriptions have to match across your site, your Google profile, and the directories assistants pull from. One stale address in a third-party listing is enough to make a model hedge or name someone else. AI Visibility does not edit listings, but it shows you whether assistants name you or a competitor for the questions your buyers ask.

Your website address and up to three competitors. If you do not name any, we pick them from the businesses you compete with in search. We write the 25 questions from what your site says you sell, so there is no questionnaire to fill in. After that it runs on our side, with a monthly report.

Neither, for AI Visibility on its own: it measures AI answers and does not change your pages. When you want pages rewritten, Page Optimization does that, four pages a month, and nothing goes live without your approval.

Often more than for a large one. AI answers name a handful of sources, not ten blue links, and models weigh clarity and specificity heavily. A focused site that answers a narrow set of questions unusually well can outrank a much bigger competitor whose content is broad and vague. At $149 a month per website, AI Visibility is priced for exactly that situation. Very early stage sites with little content should build the content first.

The terms are used almost interchangeably in practice. Answer engine optimization usually describes the older goal of winning featured snippets and direct answers in classic search. AI visibility describes being cited inside a model-written response. The tactics overlap so heavily that separating them into two budgets rarely makes sense. Our answer engine optimization services and AI visibility work are the same engagement.

No. This runs as a standalone monthly service on whatever WordPress hosting you already use. It does pair well with our maintenance and performance plans, mostly because slow or broken pages undermine everything else and updates occasionally break markup. If you host elsewhere and want to stay there, that is fine. We will tell you if the environment is genuinely holding results back.