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Generative Engine Optimization Tool Comparisons

Where Cascadia Managed GEO Changes the Page and a Tracker Only Scores It

All four products here will tell you whether AI answers mention your brand, and the cheapest of them costs less in a year than we charge in a quarter. Not one will rewrite the page you already have, add the markup to it, or open the crawler path that changes the answer. Each comparison sets that tool beside a service that does the changing. Where the licence on its own is the better buy, the page says so.

How it all works

Working out whether you need a tracker or somebody to change the pages

Most teams shopping for a GEO tool already suspect the answer. They want a number that proves it, and then they want somebody to act on the number. Those are two separate purchases, and these pages keep them apart. If that question is already settled for you, what the managed service actually covers is set out in full elsewhere.

1

Count the prompts you actually need tracked

Every product here meters prompts. Otterly Lite covers fifteen, Profound Starter fifty, Peec Starter fifty, Scrunch Starter three hundred and fifty. One prompt is one question put to one engine, so the number you need scales with how many things you sell and how many markets you sell them in. Buy for your catalogue, not your ambition. Classic search rankings are metered differently, and the SEO tool comparisons work that cost out the same way.

2

Check which engines are actually included

Profound Starter tracks ChatGPT and nothing else. Otterly includes four engines and sells Claude, Gemini and Google AI Mode as add-ons that run from nine dollars a month to four hundred and thirty nine depending on the tier underneath them. Peec includes three models on every self serve plan. Scrunch lists seven on all of them. The advertised price and the coverage you assumed you were buying are rarely the same number.

3

Decide who changes the page afterwards

A dashboard is the easy half. Somebody has to write the paragraph that answers the question in the first hundred words, mark up the entity, open robots.txt to the crawlers it is still refusing, and go back when an answer moves. If that person is already on your payroll, buy the licence direct and keep the difference. No subscription creates one. Where the gap is the writing rather than the structure, the content tool comparisons take the same question apart.

Comparisons and alternatives

Start with whichever dashboard you were about to buy

Four products, four different answers to how much they show you and how little they change.

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Cascadia vs Profound

Enterprise By Default

Ninety Nine To Start

ChatGPT Only On Starter

Profound is the deepest tracker on this page and prices accordingly, ninety nine dollars a month on Starter and three hundred and ninety nine on Growth, both quoted on yearly billing. Starter watches ChatGPT alone, on a single seat, with no exports at all. Growth opens three engines and three seats. Its Agents will draft optimised content against a credit balance, which is more than most of this list attempts. It still will not go into the pages you already published and repair them.

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Cascadia vs Peec AI

Measures And Suggests

Unlimited Users

Fifty Prompts On Starter

Peec is the cleanest of these to actually read, and unlimited users on every tier means nobody is rationing dashboard access when a fourth person wants a look. Fifty prompts on Starter rising to three hundred and fifty on Advanced, three models throughout, collected by driving the web interface rather than the API so the numbers match what a logged out buyer sees. It names the publication to pitch and the gap to fill. Somebody on your side still does both.

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Cascadia vs Otterly

Twenty Nine To Start

Engines Cost Extra

Fifteen Prompts On Lite

Otterly is the cheapest thing here by a wide margin, twenty nine dollars a month, and if budget is the binding constraint you should read it before you read us. Lite buys fifteen prompts, one workspace and three recommendations a week across four engines. Claude, Gemini and Google AI Mode are paid add-ons, and on the upper tiers a single add-on costs several times what Lite does. It audits, it ranks, it exports. It does not touch the site.

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Cascadia vs Scrunch

Builds An AI Copy

Three Hundred To Start

Five Page Audits

Scrunch is the one here that changes something, and it is worth understanding what. Three hundred dollars a month to stay flexible or two hundred and fifty committed annually, for three hundred and fifty prompts, three seats and five page audits. Its AXP builds an agent facing version of your site rather than repairing the pages you already publish. That is a real product and a genuinely different bet from ours. Ask what happens to that copy when the actual site changes.

What "managed" means on this page

About the service

Managed GEO is not a dashboard with our name on it. The site, the markup and whatever standing the pages earn stay in your accounts on your own hosting. We read what the engines already say about you, rewrite the pages that answer the question badly, put the structured data in, open the crawler paths that are quietly shut, and come back when an answer turns against you. You run the business. The pages are ours to fix.

This category is about two years old, which is worth saying plainly before anybody spends money in it. The tools below track how often models mention your brand, and they are measuring something real, but nobody yet knows how much of it converts. The vendors here are not being dishonest. They simply do not have three years of outcome data either, because nobody does.

The measurement problem is genuinely hard. A model answering a question does not send a referrer, so attribution is mostly inference, and the same prompt can return different answers to different people on different days. What these platforms give you is a sample: they ask a set of prompts on a schedule and record what comes back. That is useful directional information, and it is not the same thing as traffic.

So treat the spend as research rather than a channel. A small subscription to whichever tool fits your budget, a quarterly look rather than a daily dashboard, and no restructuring of your marketing around a signal this young. What appears to drive mentions so far looks a lot like ordinary good content that answers real questions.

Icon representing a published page being rewritten and shipped rather than only measured.

Pages changed, not just scored

A visibility score on its own changes nothing. It waits for somebody who has the site login and a free afternoon, and those two rarely turn up in the same week. We rewrite the section that answers the question badly, add the markup, and push it live. The distance between knowing you are invisible and being visible is made entirely of work somebody has to actually do.

Icon representing tracked prompts selected against product margin rather than search volume.

Prompts chosen against what you sell

The prompts everybody tracks first are the ones with their own brand name in them, which mostly measures whether the model has heard of you. The useful ones are the questions a buyer asks before they know you exist. We choose those against what you sell and at what margin, and the reasoning is written down where you can disagree with it.

Icon representing a website opening crawler access to the AI search agents it had been refusing.

Crawler access checked, not assumed

A surprising number of sites that cannot be found in AI answers are refusing the crawlers that would find them, usually through a plugin or a firewall rule nobody remembers setting. It is the least interesting item on this list and the one that most often explains the entire problem. We check it first, then check it again after anybody touches the infrastructure.

Questions people ask once they have seen the score and nothing has changed

Frequently asked questions

What does a managed GEO service do that Profound does not?

Profound will tell you, daily and across as many as nine engines, how often ChatGPT names you and who it names instead. That is genuinely useful and nothing on our side replaces it. What it does not do is open your site, restructure the paragraph that answers the question badly, add the markup that ties the page to your entity, or notice that a firewall rule has been refusing the crawler since March. Those are the parts that move the number, and each needs access to your site rather than a bigger plan.

Why are we invisible in AI answers when we rank fine in Google?

Usually because the two are scored differently. Google ranks a page against a query. A model assembles an answer out of sources it already trusts, and rarely reads far past the part of your page that answers directly. A page that wins on links and depth can lose badly on structure, because the answer is buried at paragraph nine under the story of your founding. It also happens when the crawler never arrived at all, which is worth ruling out before anything else.

Do the pages have to move to your platform?

They do not. Everything happens on the WordPress install you already own, on your domain, in your accounts. One product on this page builds a separate agent facing copy of your site, which is a legitimate approach and quietly makes your visibility depend on a file living somewhere you do not control. We work on the pages you own and would talk you out of the other thing.

Can anyone actually influence what an AI model says?

Yes, and less than the industry implies. What is reliably influenceable: whether the crawlers can reach you at all, whether the page answers the question inside its first hundred words, and whether your business is described consistently across the sources a model already trusts. What is not: making a model prefer you when three better known competitors answer the same question better than you do. We tell you which of the two you are looking at before taking the work.

Which of these tools will change the page for us?

None of them, in the sense you mean. Profound Agents will draft new optimised content against a credit balance, and Scrunch AXP will build an agent facing version of your site, so both change something. Neither goes into the pages you already published and repairs them. Peec and Otterly make no such claim and are clearer for it. Measurement turned out to be the easy half to automate, which is why every product here started there.

Why not buy the cheapest tracker and do the work ourselves?

You should, if the work is not the constraint. Otterly starts at twenty nine dollars a month and Profound at ninety nine, and against our four hundred and ninety nine that is not a close contest on price. What none of them include is somebody who reads the report, decides which three pages are worth rewriting, rewrites them, ships the markup, and is still doing it in month seven. If you already have that person, buy Otterly and keep the difference.

How long before this shows up in an answer?

Six to twelve weeks for a rewritten page to start appearing, and longer where the model leans on sources it has trusted for years. Answers are also noisy: the same prompt asked twice in one day can name different companies, so a single check proves nothing either way. We report on a rolling window rather than a snapshot, because a snapshot is how people talk themselves into changes that did nothing.

Can we keep the tracker we already pay for?

Yes, and we will work inside your account so the history stays with you rather than restarting in ours. We will also say if the subscription has stopped earning its keep. A tracker billed monthly and opened twice a quarter is not insurance, and if that is what is happening we would rather say so than quietly invoice beside it.

We already have an SEO person. What is left for you?

Quite a lot, and it is a common arrangement. Classic SEO and GEO overlap less than the names suggest. Somebody good at ranking pages is most of the way there on structure and internal linking, and usually nowhere near it on entity markup, on crawler access for the AI agents specifically, or on reading a share of voice report across six engines. We often take the second list and leave the first alone.

Do we get a dashboard, or another seat to learn?

Neither, deliberately. Every product on this page is something you log into, and the cost nobody prices is the hour a week somebody spends inside it deciding what to do about a chart. What arrives here instead is a monthly summary: which answers named you, which named a competitor, what we changed, and what we are changing next about the part that did not move. When a decision is yours, we come and ask for it.

When should you not hire us for this?

Two cases, and both are common. If somebody in house genuinely enjoys this work and has the hours, buy the licence direct, because the tools are good and the price gap is enormous. And if nobody is asking an AI model about what you sell yet, none of this matters, which is true of more industries than the market wants to admit. We will say so rather than sell you a retainer.

What if AI visibility is not our real problem?

We will say so before taking your money, and looking costs nothing. AI visibility is one channel and for most businesses it is currently a small one. A product nobody is searching for, or a site that loses people the moment they land, will survive a year of excellent structured data untouched. Selling a monthly retainer against either would be dishonest and would surface by month six anyway.

What does the Growth tier add?

Managed Generative Engine Optimization at four hundred and ninety nine dollars a month covers prompt selection, page rewrites, structured data, crawler access and monthly citation monitoring. The Growth tier at nine hundred and ninety nine roughly doubles the pages we work on each month and adds competitor share of voice benchmarking and coverage beyond a single product line or market. Most businesses starting from nowhere in AI answers do not need the second tier, and we will say so before you buy it.

Are we locked into a contract?

No. Month to month, thirty days notice, no setup fee. Worth noticing on the tool side: most discounted figures on this page assume annual billing, and Profound quotes both of its self serve tiers yearly. Scrunch charges three hundred a month to stay flexible against two hundred and fifty committed. This is also not a purchase that finishes, because models retrain and competitors keep publishing, so treat it as a running cost of the channel rather than a project with an end date.

What do you need from us to begin?

Editor access to the site, read access to Search Console and analytics, and an hour to talk through what you sell and who actually buys it. The first fortnight is mostly reading: which prompts a buyer would really type, what the engines currently answer, and which of your pages they are already ignoring. Changes start in week three, and you see the list before anything ships.

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