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A Mailchimp Alternative For People Who Want The Campaigns Sent For Them

Mailchimp costs a fraction of what we do, and that is the correct place to start. Their bill buys the software and a seat. Ours buys the month planned, the copy written, the email built, the list segmented and the send made. From $700 a month.
Who this comparison fits
Is the software really the thing that has been stopping your email?
Most people reading this already have a Mailchimp account. A fair number have not sent anything from it since the year they opened it. That is the pattern worth naming, because it says the tool was never the obstacle and a better one would not have helped. What is missing is the person whose job it is to plan the month, write the thing and press send. Mailchimp sells a capable set of tools. It does not sell you anybody to use them.
Icon representing an email account left unused for months

The account is open and the sending stopped

Almost every business we take on has a false start behind it. A platform somebody set up, three or four campaigns, then silence. The software kept working the whole time. What ran out was the hour a week somebody had to give it, and no feature on any plan replaces that hour.
Icon representing a monthly bill that rises with the size of a stored contact list

You are billed for contacts, not for sending

Mailchimp sets your price from the number of contacts you store, and your monthly send limit follows from it at ten times that number on Essentials, twelve on Standard and fifteen on Premium. Grow the list and the bill moves before the list has earned anything. Pass the limit and an additional charge appears. We bill on emails actually sent, so a list that doubles does not double the invoice.
Icon representing professional services priced apart from a software subscription

The help is real, and it is sold separately

Mailchimp is straightforward about this. Hire an Expert, personalized onboarding and customer success management are listed as professional services, priced apart from the plan. Their own documentation puts Customer Success on custom plans spending at least $299 a month. So the work exists and it is buyable. It is simply not what the subscription is.
Software versus service
Mailchimp sells the tool. We sell the month of work that has to happen inside it.
Mailchimp has four marketing plans, more than three hundred integrations, a template library, automation flows and reporting that most businesses never use to the edges. Intuit owns it now. None of that is in dispute here. What we sell is different in kind rather than better in degree: somebody who plans the month, writes the copy, builds the email, segments the list and sends it, on software of a comparable class that stays on our side of the relationship.

Cascadia

A campaign calendar at the start of the month, drafts written and sent over for approval, segments built from what your list has actually done, and the send leaving on the date you agreed. One invoice, and no console anybody has to remember to open.

Without Cascadia

You get a capable account and a contact tier. Deciding what this month's email says, writing it, building it, choosing who receives it, and noticing when the open rate slid all still sit on your side of the line, alongside everything else in that week.

Comparison

Cascadia vs Mailchimp
Not one row below says our software beats theirs. Mailchimp has more features than we expose and more integrations than we will ever match. Every row is about who does the work instead. All of it is covered by our managed email marketing service.

Campaigns planned, written and built for you

Authentication records published and rechecked when DNS changes

The send goes out whether or not your week allowed for it

Priced on emails sent, not on contacts stored

Segments built for each campaign by somebody who read the numbers

Subject lines written for you and tested against your own history

Inbox placement tested with seed sends before the full list

Stale and unengaged addresses removed on a schedule

A written monthly report, not a dashboard to go and read

One invoice covering the software, the sending and the work

Generic logo representing a comparable provider.
Mailchimp

Where Mailchimp fits

If you have somebody who will own email as a standing part of their week, buy Mailchimp and stop reading this page. It costs a small fraction of what we do, it does everything that person needs, and we would be wrong to try to talk you out of it.
Cascadia Web Services logo

Cascadia Web Services

Where Cascadia goes further

We exist for the other case, where that person does not exist and the sends keep not happening.

Where Mailchimp is strong

Icon representing a low monthly software subscription
The price is not close, and it is in their favour
A Mailchimp plan for a list of a few thousand contacts is a small monthly software bill. Ours starts at $700. That gap is not a rounding error and we are not going to dress it up. What sits inside ours is a person doing the work. What sits inside theirs is the software you will be doing it with.
Icon representing a large library of prebuilt email templates
The template and content tooling is genuinely good
The full template library opens up on Essentials, custom coded templates on Standard, and a content studio keeps your brand assets in one place. If your bottleneck is building the email rather than deciding what it should say, this is a real answer to it and a cheap one.
Icon representing a large directory of third party integrations
More than three hundred integrations
Mailchimp lists over three hundred integrations across ecommerce, analytics, booking, loyalty, subscriptions and customer service, alongside a documented marketing API. If your stack is unusual and you want email wired into six other systems yourself, that directory is a stronger argument than anything on this page.
Icon representing a self serve signup with a free trial
You can start this afternoon, for nothing
The free plan carries 250 contacts and 500 sends a month, and there is a fourteen day trial of the paid features with no card required. You could be sending tonight. We take two to three weeks before a first campaign goes out, because the domain has to be authenticated and warmed first. On speed to first send they win outright.
None of that stops being true because you are reading a comparison page. On money Mailchimp wins, at every list size either of us serves, and it is not close. This was never going to be a page about the software bill. It is about whose week the work lands in, and about the campaigns that did not go out last quarter.

Where our service is stronger

Icon representing a campaign calendar planned and written by a person
Somebody writes it and sends it, every month
Two campaigns a month on the standard plan and four on Growth, planned, written, built, segmented and sent. A calendar reaches you at the start of the month and the drafts follow it. The one recurring job on your side is replying to say yes, or to change a line.
Icon representing billing measured by emails actually sent
The bill follows sends, not the size of your list
Mailchimp prices the contacts you store and caps monthly sending at a multiple of that number. We price the emails you actually send: up to 5,000 contacts and 20,000 emails on the standard plan, 25,000 contacts and 100,000 emails on Growth. Overage is two dollars per thousand, and you hear about it from us rather than from an invoice.
Icon representing authentication records published and monitored on a sending domain
Deliverability is a job here, not a settings page
SPF, DKIM and DMARC go up on your own sending domain and get rechecked whenever your DNS changes. Bounces and complaints are suppressed as they register. Growth adds a dedicated warmed IP and seed sends into real mailboxes ahead of the full list, so we know which folder a campaign reached instead of inferring it from the open rate afterwards.
Icon representing an old subscriber list being audited and re-engaged
A list that has gone quiet is work we take on
Where a list is years old, or was bought rather than built, you get told so plainly and a re-engagement send goes first. Mailing a stale list once will damage a healthy domain faster than almost anything else you could do to it. We screen what came across, take out what is likely to bounce or complain, and file delisting requests anywhere you have been flagged. Weeks, not days.
Mailchimp is a better product than most of what it competes with, and that still does not put anybody on the job. Buying the outcome costs less than staffing it, and it is a great deal more likely to actually happen. That same reasoning runs through the rest of our managed email services.

Onboarding process

Moving your email marketing off Mailchimp in four steps

Most of it is ours. Warming is the one stage nobody shortens, because mailbox providers decide what they make of a new sending domain at their own pace and will not be hurried.

1

We read the account and the list before touching either

What your records currently say, how the list was built, which campaigns your subscribers still open, and whether the domain has been flagged anywhere. On an account that has been quiet for a while, this is usually where the real problem surfaces.

2

We publish the records and stand up your sending domain

Your marketing mail gets its own authenticated sending domain with SPF, DKIM and DMARC aligned across all three, held well apart from the mailbox you run the business from. A campaign that ever causes trouble cannot then follow you into your working inbox.

3

The list comes across and the templates get built

Your contacts come over and get screened, and anything likely to bounce or complain comes out before it can cost you. Your templates get built to match your site, which is why every campaign after this one is a fill and send rather than a rebuild.

4

The first campaign goes out and the rhythm starts

Volume climbs across two to three weeks while providers learn the domain, and week three is usually the first real send. From there it is a plan at the start of the month, drafts for approval, and one written report at the end of it.

Testimonials

Don't Take Our Word For It

What changes when you move your email marketing off Mailchimp
Both of these are the same shape. The software was never the thing that broke. What went missing is the person whose week it belonged to, which is exactly what our managed email marketing service is for.
A closed laptop and a cold cup of coffee on a desk nobody has returned to

How this plays out

Four campaigns, then nine months of nothing

A store opens an account, builds a template and sends four campaigns across six weeks. They perform well enough that everybody agrees to keep it up. Then a busy quarter arrives and the newsletter is the first thing dropped, because it is the only item on the list with no external deadline attached to it. Nine months later the account is still being paid for and nothing has left it.
Hands checking figures on a calculator against a stack of invoices

The other version of this

The bill grew with the list and the sending did not

A list climbs from two thousand contacts to nine thousand across two years of form signups and checkout opt-ins, and the plan tier moves up twice to hold them. Nobody has mailed anything beyond the automated welcome in either of those years. The cost of storing the list rose steadily while the value of it stayed at zero, and every tool needed to change that sat on the account the whole time.
2 to 4

Campaigns written and sent each month

Two campaigns a month on the standard plan and four on Growth, each one planned, written, built and sent for you. Automated sequences run alongside that count rather than eating into it.
20

Thousand emails inside the standard monthly price

Up to 5,000 contacts and 20,000 emails sit inside the $700 price. Past the allowance it is two dollars per additional thousand emails on the same invoice, and you hear about it before it becomes a habit.
2 to 3

Weeks before your first campaign

Most of that is domain authentication and reputation warming, which is not a stage worth rushing to save a few days. The template build and the list import run alongside it, and week three is usually the first send.

Mailchimp alternative and managed email marketing FAQs

Frequently Asked Questions

What is a Mailchimp alternative?
Any other route to getting your marketing email out. That covers rival platforms such as Klaviyo, Constant Contact and MailerLite, and it also covers managed services like this one, where somebody plans, writes and sends the campaigns for you rather than handing you an account and a template gallery.
How is Cascadia different from Mailchimp?
Mailchimp sells you software and a contact tier, and the software is good. We sell you the month of work that has to happen inside software like it. The calendar, the copy, the build, the segmentation, the send and the report are ours to get right and ours to explain when they slip. Nobody on your side logs into anything.
How does the pricing compare?
Not closely, and not in our favour. Mailchimp prices four marketing plans on how many contacts you store, and for a list of a few thousand that is a small monthly software bill. We start at $700 a month. The difference is not the software. It is that ours includes somebody writing and sending two campaigns a month. If you already have that person, our price will look absurd and you should believe your own arithmetic.
Is Mailchimp cheaper than this?
Yes, at every list size either of us serves, and it is not close. They also run a free plan carrying 250 contacts and 500 sends a month. We have no answer to that and would tell you so before you asked. What we are actually priced against is the cost of a person spending a day a month on your email, not the cost of a software subscription.
What is not included in a Mailchimp plan?
The work, mostly. Their professional services are listed separately as Hire an Expert, personalized onboarding and customer success management, and their own documentation puts Customer Success on custom plans spending at least $299 a month. Phone support sits on Premium. Transactional email is a paid add-on available on Standard and Premium. None of it is hidden. It is simply priced apart from the plan.
How does billing on sends differ from billing on contacts?
Mailchimp sets your price from your stored contact total and then caps monthly sending at a multiple of it: ten times on Essentials, twelve on Standard, fifteen on Premium. Pass your contact limit and an additional charge appears on the bill. We price the emails you actually send, so a list that doubles does not double the invoice and nothing in our pricing quietly discourages you from growing it.
Do I need a dedicated IP?
On the Growth plan you get one, warmed properly rather than simply switched on. On the standard plan your mail is still isolated behind your own authenticated sending domain with a reputation record of its own. In our view most senders under a few hundred thousand emails a month do not need a dedicated IP, because one without enough volume behind it warms slowly and can perform worse than a well run shared pool.
Can you move me off Mailchimp without losing anything?
Yes. The new sending path gets built and tested while your Mailchimp account is still running, and nothing switches until campaigns are landing. Contacts, templates and reporting history all come across. Your account stays open until you are satisfied, and then you close it.
Will campaigns go out during warmup?
Yes. Warming governs how fast volume climbs on the new domain, not whether anything sends. The first campaign normally goes out in week three, at a size the domain can carry, and you will be told where you are in the ramp rather than left to work it out.
What if my list has gone stale?
Then a re-engagement send goes first and you will be told so plainly. Mailing a list that has not heard from you in two years is one of the fastest ways to damage a domain that was perfectly healthy. We screen what came across, take out what is likely to bounce or complain, file delisting requests anywhere you have been flagged, and build volume back from there. Weeks rather than days, and moving to different software does not fix it on its own.
Does this replace Mailchimp or sit on top of it?
It replaces it. We run the sending on our own managed stack rather than a reseller account on somebody else's, which leaves no subscription in your name, no seat count to watch and no second invoice to reconcile against the first.
Can I keep my existing templates?
The design, yes. Templates get rebuilt on the new path to match your site rather than exported wholesale, and every one is previewed on phone and desktop, in light mode and dark, before anything is scheduled. The ones that break in that check are usually the oldest.
Who owns my subscriber list?
You do. Ask for a full export whenever you want one and it comes back the same week, in a standard format, at no cost. Unsubscribes and complaint records come with it, which matters more than people expect: a list that starts fresh somewhere else and mails addresses it already knew were dead spends the warmup it just paid for.
Do you write the copy, or do I?
We write it, and it is included at both tiers. What we need from you is the offer, the date, and anything you know you want said. The subject line, the body and the call to action come from us as a draft, and nothing in it is fixed. Some clients prefer to supply their own copy, and that works perfectly well too.
How quickly can the first campaign go out?
Two to three weeks is typical. Most of the first week goes on authenticating and warming the domain, which is not a stage worth rushing to save a few days. The template build and the list import run alongside it, and week three is normally the first send.
What if I want to leave?
Thirty days notice ends it and everything is portable. The DNS records sat on your own domain throughout, because they were always yours. Contacts, templates and reporting history come back in a standard format, and we will tell you what to point things at next so the sending does not simply stop. If the honest answer is a Mailchimp account, we will say so.
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